The BBC has struck a content deal with YouTube, the web's most popular video sharing website, owned by Google. Three YouTube channels - one for news and two for entertainment - will showcase short clips of BBC content. The BBC hopes that the deal will help it reach YouTube's monthly audience of more than 70 million users and drive extra traffic to its own website.
With content like that available on the web, people will surely be lured away from watching the news on tv to spending more time at their laptops or PCs watching the news online instead at their own schedule.
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